Dishonour Brand: BMX influenced apparel & denim from Adelaide, South Australia

Brock’s on Premium (8/11)

A few weeks back the news dropped that Brock left Colony. He’s now on Premium. Scroll down for the press release.

Premium Products is proud to announce that Brock Olive is on the Premium Team.

“I’ve been a fan of Brock Olive for a while. His ability to put together really difficult tricks seems effortless. He’s killing it in Australia taking out two major street comps this year, plus two video parts and a bunch of really solid web videos. Brock is a very humble person and he loves to ride a bike. When someone genuinely wants to ride for a company, it’s such a better vibe in the group and it’s a credit to the current Premium team of Dan Foley, Josh Harrington, Sean Ricany, Connor Lodes and Chad Kerley. I’m very excited that Brock has joined us and I look forward to our future endeavors.” said Colin Mackay, Premium’s Team Manager.

Brock is based in Australia and will be working closely with our Premium distributor; Sheppard Cycle Australia.

“I am very happy to be riding for Premium Products now. I’ve been digging their product for a while. It’s awesome to be on a team with such amazing riders and to be part of a team with people that I used to grow up watching their video parts and to be able to have Colin as a Team Manager is also one of the biggest reasons I joined. I couldn’t be happier with Premium and what lies ahead in the future. Stoked” added Brock.

Brock will be joining us on an upcoming team trip and he also plans to spend a couple of months in the States early 2013. Brock is riding a Josh Harrington “The Stray V3″ frame (Available Nov 21) with Premium parts including 8.75″ Lodes Bars and FYB forks.

Thanks to Mitch Wood at LUXBMX store for the photos.

Posted by James in Crew, News, Photos

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